Now this is how I like to spend Friday afternoons. Never mind the black skies and pouring rain outside. We're safe in here, inside Bellocq Tea Atelier. Lisa and I met the proprietors - Michael and Heidi, at the 2011 International Gift Show earlier this summer. We've been meaning to stop by their Greenpoint Tea Atelier ever since.
Bellocq Tea Atelier in Brooklyn is OPEN!!!
Shop Hours: Each Friday and Saturday 12-7pm
Address: 104 West Street (at Kent Street) Greenpoint, NY 11222
Transit: G Train (Greenpoint Ave stop) or East River Ferry (India St stop)
East River Ferry is a quick and enjoyable trip from E. 34th Street in Manhattan.
Love to see you!
A few weeks back, the Haven’s Kitchen team took a field trip out of the balmy summer rain and into the dreamy workshop of Bellocq Tea Atelier in Greenpoint, Brooklyn. Bellocq founders Heidi Johannsen Stewart and Michael Shannon welcomed us inside and immediately, we were taken by the warmth and beauty of the atelier. The unfinished wood floors and bold eggplant walls, offset by bright yellow tea canisters, made for a warm and tranquil setting to taste an elegant selection of Bellocq teas.
Heidi and Michael shared their story as we began a tasting of carefully blended teas. They told us how the atelier was born of sophisticated taste, an appreciation for producers and authentic products, and a love of fine teas. We smelled the various blends — inhaling deeply, we swooned over the intoxicating bouquets of beautifully rolled leaves, flecked with colorful herbs and flower petals.
We sampled a range of teas, expertly brewed for us at optimal temperatures, starting with Bellocq Breakfast, a blend of three black tea leaves. Heidi and Michael explained tasting notes and weighed in on which teas would benefit from milk or honey, which would pair well with a triple creme cheese, or which would gracefully finish a late evening meal. We then tasted two different chai blends — an intensely warm combination of red poppy flowers, green cardamon, star anise, ginger, clove and black pepper, and another more floral, summer blend of South African rooibos, cardamon, and ginger with rose, jasmine and marigold petals.
Among my favorites were lighter blends with floral and herbal components, like Siam Basil Lemongrass and Etoile de l’Inde — a tropical blend of organic green tea, passion-fruit, rose and marigold — unsurprising for an avid consumer of tropical-fruit-forward Sauvignon Blanc. An overall HK favorite was The Queen’s Guard, an aromatic blend of black tea, rose, and lavender, inspired by English gardens.
From the selection of Bakeri pastries on the communal tasting table, to the elegant packaging of bulk teas and tea samplers alike, the Bellocq Tea Atelier exuded elegance, sophistication, warmth, and sharing. We left the workshop feeling so inspired by the beauty of Heidi’s blends and the opportunity to share them at Haven’s Kitchen, that we almost didn’t mind the rain.
You may have seen these fab teas either here or there, but as an avid tea drinker/lover/obsessive, I couldn’t resist adding on to the story. How gorgeous is the Bellocq Tea Atelier collection of teas and tea accessories? Hand-crafted tea blends curated from fresh, full leaf organic teas. And their accessories are absolutely lovely enough to stand on their own, don’t you think?
http://www.simoneleblanc.com/blog/2011/04/05/bellocq-tea-atelier/
Thank you Simone LeBlanc!
Bellocq offers a unique and evocative line of hand-crafted blends and a curated selection of fresh, full leaf, organic teas.
“Tea should be an affordable, everyday luxury,” according to proprietor Heidi Johannsen Stewart, a former Martha Stewart Living editor, stylist and columnist. “Bellocq’s sophisticated approach to flavor and fragrance is tailored to a well educated, stylish, and sophisticated customer. Our company is reinvent the tea business to suit the needs and desires of the modern customer. We cultivate genuine, enriching relationships with our clients. Bellocq shares beautiful teas and often our clients share their beautiful tea stories. Scent and flavor bring back forgotten memories and they enrich the present. Great teas are a powerful conduit to unite life’s precious moments.”
Bellocq Tea Atelier had a short run on King's Road in London before losing its lease; however, the owners are opening a new atelier at 37 Greenpoint Avenue in Brooklyn (and are seeking a new location in London). Founders Heidi Johannsen Stewart, Michael Shannon, Young Yoon, and Scott Stewart (among them they have worked at Anthropologie, Martha Stewart, and SAAW in the Upper Hudson) "joined creative forces with a desire to collaborate on a shared aesthetic, an appreciation of traditional artisan production, and a passion for tea."
The interior embodies an apothecary feel; think Mariage Freres in the Marais (only far less Moliere and much more Dalai Lama), with small, perfectly composed, Zen-like vignettes. The founders do everything themselves—from the crafting of the tea to the plastering of the walls and the design of the furniture and the packaging. Expect the same handcrafted feeling in the new Brooklyn location, which features reclaimed flooring, deep aubergine plastered walls, plus a few aesthetic surprises; stay tuned for an opening date.
Above: "One of the many creative window displays in the King's Road Atelier."
Thank you Sarah and Remodelista! We love your Blog!
Chef and James Beard Foundation Award Winner Marc Vetri has selected Bellocq Teas for his new menu at his namesake Vetri Restaurant. Marc is currently a semi finalist for three JAMES BEARD FOUNDATION AWARDS and two of those are for Vetri in Philadelphia. Marc's award nominations are for: OUTSTANDING SERVICE and OUTSTANDING RESTAURANT.
Vetri's newest restaurant Amis is also up for a JBF Award for BEST NEW RESTAURANT.
After visiting with Marc and his outstanding team we suggest they receive all three awards! Lovely service from a remarkably welcoming, well trained staff and the new menu is truly PERFECT!
Bellocq Teas are honored to be selected as part of the Vetri experience.
"The best remedy for a chilly winter afternoon is a good old-fashioned brew and this cosy (choose between striped cotton and decadent fur) is perfect for keeping things toasty."
Fur/cotton tea cosy, £60, Bellocq (bellocq.com)
Thank you British Elle Decor for recognizing our heat conservation efforts.
Bellocq will be a center piece in upscale boutiques (to quote Hollister Hovey).
Winter 2011 Accent on Design® Bloggers' Choice Awards
Bloggers Choice Awards Hollister Hovey, HollisterHovey.blogspot.com:
http://www.nyigf.com/TheShow/AwardsandPromotions/W10AoDBloggersChoiceAwards.aspx |